“Lavender” is introspective and empowering, as it focuses on uplifting women and creating tangible, feminine self-love even in your most vulnerable moments. With this focus in mind, Camille put together an all female creative team to bring the song and video to life. From the video director, to set designer and even to her publicists, the final result is a product of female vision and hard work. She was so inspired by that notion that she created the “Lavender” portrait series to highlight every female associated with the creation of the song from the live recording day. This campaign lived on Camille’s Instagram for the entire month of March (Women’s History Month) and gave each woman the chance to express her own voice on the song and it’s importance to her.